To mark LEGO® PLAY DAY, a first of its kind pilot experiment investigates the impact of play in the workplace. The experiment took place at the LEGO® Group’s London hub, ahead of today’s company-wide LEGO® PLAY DAY – an annual event where all LEGO® employees take time away for one day to play together and have fun.

In collaboration with researchers at Goldsmiths, University of London, the LEGO® Group measured the effect of different kinds of play on the physical, social, cognitive, creative and emotional skills of five participant volunteers from a variety of roles in the LEGO® Group London office took part in the experiment.